(TENTATIVE SYLLABUS )
CIS 255.001 Introduction to E-BUSINESS: Fall 2005 {9:00-10:15} T,TH  OC 3052
Dr. Abbas Foroughi - Office: OC3018 Office Phone: 812-465-1667 Fax: 812- 465-1044
Office Hours: T: (10:!5-11:15  & 4:00 - 6:00 pm),  TH : (10:15-12:15 ) or by appointment
  E-MAIL: aforough@usi.edu ,  Homepage: http://business.usi.edu/aforough  
GO TO CLASS SCHEDULE

(Note: When you send me an email message, please always begin the “Subject”of your message with “CIS255”)

COURSE DESCRIPTION:

This course focuses on electronic commerce applications, technologies, and tools which are used to conduct business on the World Wide Web. It provides background on the impact of e-business on competition and on business-to-customer relationships. The course covers entry strategies, emerging web-based business models, web site design strategies, payment systems, and various issues--Internet marketing, legal, regulatory, technological, social, and ethical--which relate to electronic business. Also included are business-to-business (B2B) commerce, electronic data interchange, web-based marketing, e-supply chains, e-procurement, e-marketplace, customer relationship management, and web-enabling mobile. E-Business case studies are used to demonstrate the advantages and the challenges related to integrating e-commerce applications.

REQUIRED MATERIALS:

 Turban, Efraim; King, David; Lee, Jae; and Viehland, Dennis. Electronic Commerce 2006: A Managerial Perspective. Upper Saddle River, NJ: 2006.

The Companion Website for the previous addition of this text is accessible at: http://myphlip.pearsoncmg.com/cw/mpbookhome.cfm?vbookid=593

Useful weblinks:
Suggested Supplemental Readings and Web Links:

 Rappa, Michael.  Managing the Digital  Enterprise. URL:  http://digitalenterprise.org/

You will be asked to read, summarize, and discuss various academic articles as a supplement to the text. You will be expected to make copies. The instructor will provide more detailed instructions in this area as needed.

PREREQUISITES: CIS 151

RATIONALE FOR THE COURSE:

Electronic Business is quickly becoming the norm for business transactions. E-business connects business systems directly to important business constituencies--customers, employees, and suppliers via Intranets, Extranets, and the World Wide Web.   E-business requires a technology-savvy, skilled business person to create the commercial applications companies and organizations need to gain an edge in the worldwide marketplace. No matter if businesses want to build their own e-business systems, purchase a package, or outsource, they need trained Information Technology personnel with the expertise to manage the development and/or implementation of their E-Business successfully. This course provides valuable preparation for  those considering launching  web-based businesses, for those using e-commerce as a component of a traditional business, or for those who plan to pursue a career in an  occupation that includes e-business activities.

COURSE OBJECTIVES:

At the completion of this course, students should be able to:

·        Discuss the profound impact which the Internet and the World Wide Web are having on the business world.

·        Identify e-business models.

·        Describe issues of concern in the design and development of an e-business.

·         Discuss the techniques and technologies used to process online payments.

·         Discuss the paradigm shift of e-commerce to e-business and e-consumer.

·        Understand how the fundamentals of Internet hardware, software, and communications.

·         Discuss the advantages and limitations of wireless technology's use in business.

·        Be aware of security issues and of technologies designed to ensure secure transactions

·        Discuss branding, various online methods that can improve brand awareness and recognition, and Internet

·         differentiate between business-to-business marketing and business-to-consumer marketing

·        Discuss the relative effectiveness of the various affiliate and partnering models used to generate traffic to a site.

·        Enhance customer relationship management.

·        Discuss the issues facing businesses that are considering worldwide marketing of their products and services.

·         Discuss how the  "digital divide" is impacting on our society and impact of the Internet on education.

·        Evaluate necessity for ERP (Enterprise Resource Planning), CRM/eCRM (Customer/ e-Customer Relationship Management), EIP (Enterprise Information Portals), KM (Knowledge Management).

·         Discuss  how  the Internet is used in intermediation, disintermediation and reintermediation

·        Define usability in web design for the e-business marketplace.

ACADEMIC DISHONESTY:
Academic dishonesty such as plagiarism, cheating, etc. WILL NOT be tolerated. Any student found violating this rule of honesty risks a grade of "0" for the assignment/test (at the very least) and possible expulsion from the class (with a failing grade).

ATTENDANCE POLICY:
Attendance is required and expected at all class meetings. Since text material is supplemented by lecture, class attendance is an important part of overall performance in this course. Every attempt should be made to be present. Attendance will be taken and noted by instructor. In case of absence, the student is responsible for all material/assignments, etc., supplied during their absence.  

DISABILITY SUPPORT:

Students with disabilities can receive assistance through the University Counseling Center. More information is available from the Counseling Center in OC 1022, (812)464-1867 or TDD (812)465-7072.  Students are encouraged to discuss any special needs with instructor at the beginning of the semester.

MAKE UP EXAM POLICY:
Make up exams will be given to students receiving prior permission to be absent during the regular exam period. In the event of special circumstances which prevent the student from receiving prior permission, the student is expected to contact the instructor as soon as possible concerning the absence. It is the responsibility of the student to contact the instructor in a timely manner so arrangements for the make up exam can be made. Make up exams will likely be different (both in form and content) from the regular exam. Students failing to follow these rules run the risk of receiving a grade of "0" for the missed exam.

ASSIGNED READING:
Reading assignments in the chapter (including case studies) should be read PRIOR to the lecture. Students should come to class ready to participate in the lecture/discussion. Since lectures will not always summarize all of the material in the text, students should be prepared with any questions regarding the text material.  

PERFORMANCE EVALUATION:

Student grades will be based on:

1. Exams: (400 points)

There will be 4 exams (including the final).  Exams will each be worth 100 points. 

2. Homework and Assignments (100 points)

A total of 10 homework assignments, worth 10 points each, will be given, one per chapter. They are listed on the syllabus. All assignments are due at the beginning of class, on the due date. No late assignments will be accepted.

3. Web page/Portal/Website Presentation: (40 points)
Students will locate one web page/portal/website which describes practical applications of the topics discussed in the text for presentation to the class. This presentation should pertain to the material in the chapter being studied at the time. At the beginning of the semester, each student will tell the professor the day on which he/she chooses to give the presentation as well as the topic he/she will find an article about. Each chapter contains many URLs (WWW addresses) related to the chapters, which would be appropriate to the chapter topic.

4.   Individual Projects (2) (80 points)

 a.   Creating and publishing a web page (40 points)

Follow the instructions given at the following site: http://myphliputil.pearsoncmg.com/student/bp_turban_ec_2004/Turban_Web_Appendix_B.pdf.

b.    Creating a web server and installing your web page on your web server (40 points)

        Go to Dr. Foroughi’s Course Information and Syllabus page, http://business.usi.edu/aforough/abbsyll.htm.

Click on “Support for Course Assignments” – Web Server.  Follow the instructions given. More information is also available in Appendix A, Infrastructure for Electronic Commerce, which is contained in “Student Resources” on the Companion Website.

5.   Group Project: (100 points)

In addition to the two individual projects, there will also be a group project consisting of several phases. This project will help students learn to work with others in developing software applications, which is required in most real-world e-business environments.

Students will select their own team members. Groups must consist of a minimum of three people. They should consist of a balance of individuals with a variety of skills and talents. Group members should feel free to utilize each other's skills and talents on the assignments. For this assignment, each member of the group will be asked to provide an assessment of the proportion of work done by each group member. The number of points earned will be adjusted accordingly.

Phase 1: Selection of a Business Model (30 points)

Choose one of the e-business models described on p. 19-25, of Chapter 1, for a fictitious e-business your group would like to create. Write your rationale and reasons for choosing this model and how it will help you accomplish your purpose.

Phase 2: Design and plan how to build the e-business model you selected (30 points)

Refer to the online eBusiness Plan Tutorial, which is in the Companion Website Student Resources, at the following URL: http://myphliputil.pearsoncmg.com/student/bp_turban_ec_2004/TutIntro.html and Chapter 16.

Phase 3: Implementation and presentation of the top tier (40 points) 

Refer to Chapter 18, which can be accessed at the following URL:

http://myphliputil.pearsoncmg.com/student/bp_turban_ec_2004/Turban_Ch18.pdf and the Building a Storefront Tutorial, which is in the Companion Website Student Resources, at the following URL: http://myphliputil.pearsoncmg.com/student/bp_turban_ec_2004/Tutorial_02.htm 

(Note: Implementation of the middle tier and bottom tier is optional)

6. Participation, Attendance:   (30 points)

·         Friday class periods will be devoted to in-class, hands-on exercises. Previously assigned hands-on project assignments will be due each Friday at the beginning of the class.

·         Students are expected to participate in class discussions, which means coming to class prepared to answer questions about:

§     the company showcased at the beginning of each chapter

§     chapter materials, especially that contained in the review questions at the end of each chapter.

·         This class involves much learning-by-doing in class. Class attendance is a very important part of overall performance in this course. Absences will affect student grades in this class.

 In short:

(TENTATIVE SYLLABUS)
CIS 255.001 Introduction to E-BUSINESS: Fall 2005 {9:00-10:15} T,TH  OC 3052
Dr. Abbas Foroughi - Office: OC3018 Office Phone: 812-465-1667 Fax: 812- 465-1044
Office Hours: T: (10:!5-11:15  & 4:00 - 6:00 pm),  TH : (10:15-12:15 ) or by appointment
  E-MAIL: aforough@usi.edu ,  Homepage: http://business.usi.edu/aforough

 (Note: When you send me an email message, please always begin the “Subject” of your message with “CIS255” )

http://training.cit.nih.gov/notes/636/636FrontPage.htm

http://www.w3.org/MarkUp/Guide/

Above schedule is subject to change. Students are expected to read all materials in advance of the lecture and be prepared to discuss and answer/ask questions. Students should plan on reading 1 chapter ahead.

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